AD WORLD 2021

Virtual Conference / Summit
Marketing & Advertising Digital Media

Date: 27 to 29 Oct '21
CPD/CME/CEU: 1 CE credit per 1 hour of content - Required: upload proof of session attendance.

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WELCOME TO AD WORLD

Join 50,000 of the world’s brightest minds in advertising to learn, share secrets and connect online.

For three days on 27-29 Oct, Ad World will stream 10+ Digital Advertising Tracks, consisting of hyper-focused speeches, panels and live Q&A sessions to help take your business to the next level.

The all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home.


WHY ATTEND

✹ LEARNING

Attend a 3 day Masterclass: Learn the strategies, systems and insider secrets used by the top advertising experts across every major marketing channel.

Get access to 50+ hours of hyper-focused speeches, exclusive interviews, and in-depth panels covering digital marketing's hottest topics.

✹ NETWORKING

The networking event of the year: Meet the industry elite, network with 50,000 marketers, advertisers, ecommerce brands, entrepreneurs and founders through 1-on-1 networking.

Connect with speakers directly at Live Speaker Q&A Sessions and get your questions answered by the experts as part of an engaging virtual experience.

✹ LEAD GENERATION

Get more global leads: Forge valuable, long-lasting connections with industry-leading marketers and advertisers from across the world.

✹ CAREER DEVELOPMENT

Ad World is an IAB approved event that will work towards IAB Certified professional’s Continuing Education Credits. Together with the IAB (Interactive Advertising Bureau) all Ad World attendees will receive:

  • A “Certified Ad World 2021 Attendee” badge for your website, email signature, and LinkedIn profile
  • A printable digital certificate
  • Recognition as a “Certified Ad World 2021 Attendee”
  • Up to 24 CE Credits* towards your recertification as an IAB Certified Professional

*1 CE credit per 1 hour of content. Required: upload proof of session attendance.

Follow #AdWorld2021 for regular updates!

EXPLORE AD WORLD TRACKS - IT'S LIKE 10 EVENTS IN ONE

  CONTENT MARKETING

COPYWRITING TIPS / CONTENT FRAMEWORKS / STORYTELLING STRATEGIES / PSYCHOLOGICAL TRIGGERS / PERFORMANCE ANALYSIS / PROMOTION STRATEGIES

  CONVERSION OPTIMIZATION

LANDING PAGE BLUEPRINTS / SPLIT-TESTING STRATEGIES / CRO HACKS / BEHAVIORAL SCIENCE / DATA ANALYSIS

MEDIA BUYING

TESTING STRATEGIES / CAMPAIGN OPTIMIZATION / CREATIVE ANALYSIS / SCALING STRATEGIES / TRAFFIC SOURCES

ECOMMERCE / D2C

INCREASE YOUR AOV / GET MORE SALES / BRAND BUILDING / INCREASE CUSTOMER RETENTION / SCALING GLOBALLY

SEO & SEM

ADVANCED SEO HACKS / GOOGLE SEARCH ADS STRATEGIES / VIDEO SEO / OPTIMIZE YOUR STORE / WEBSITE ACQUISITIONS

DESIGN FOR GROWTH

PERFORMANCE CREATIVE TEMPLATES / VIDEO AD FORMULAS / ADVANCED UGC / SALES PAGE DESIGN / AD FATIGUE HACKS

ADVERTISING AGENCIES

GET MORE LEADS / PRODUCTIZING SERVICES / RECRUITMENT & RETENTION / OPERATIONS BLUEPRINT / PREPARING FOR ACQUISITION

LEAD GENERATION

INCREASE LEAD QUALITY / TRAFFIC SOURCES / SPLIT-TESTING STRATEGIES / SEGMENTATION TIPS / CHATBOT STRATEGIES / FUNNEL BUILDING / DATA ANALYSIS

INFLUENCER MARKETING

MONETIZE YOUR FOLLOWING / BRAND CAMPAIGN BLUEPRINTS / CAMPAIGN STRATEGIES / CONTENT CREATION FRAMEWORKS / FUNNEL BUILDING

THE FUTURE OF ADVERTISING

WHAT'S NEW & WHAT'S NEXT / NEW AD TECH / TRACKING & ATTRIBUTION / BIG DATA / AI IN ADVERTISING

AFFILIATE MARKETING

WHAT’S WORKING / AFFILIATE PROGRAM CREATION / FUNNEL BUILDING / BUILDING ASSETS / ALTERNATIVE TRAFFIC SOURCES

ADVERTISING 101

LAUNCHING GUIDES / TESTING STRATEGIES / FUNNEL BUILDING / PROVEN CAMPAIGN STRUCTURES / PIXEL SETUP / SCALING PLAYBOOK

EXPLORE AD WORLD TRACKS - IT'S LIKE 10 EVENTS IN ONE

  CONTENT MARKETING

COPYWRITING TIPS / CONTENT FRAMEWORKS / STORYTELLING STRATEGIES / PSYCHOLOGICAL TRIGGERS / PERFORMANCE ANALYSIS / PROMOTION STRATEGIES

  CONVERSION OPTIMIZATION

LANDING PAGE BLUEPRINTS / SPLIT-TESTING STRATEGIES / CRO HACKS / BEHAVIORAL SCIENCE / DATA ANALYSIS

MEDIA BUYING

TESTING STRATEGIES / CAMPAIGN OPTIMIZATION / CREATIVE ANALYSIS / SCALING STRATEGIES / TRAFFIC SOURCES

ECOMMERCE / D2C

INCREASE YOUR AOV / GET MORE SALES / BRAND BUILDING / INCREASE CUSTOMER RETENTION / SCALING GLOBALLY

SEO & SEM

ADVANCED SEO HACKS / GOOGLE SEARCH ADS STRATEGIES / VIDEO SEO / OPTIMIZE YOUR STORE / WEBSITE ACQUISITIONS

DESIGN FOR GROWTH

PERFORMANCE CREATIVE TEMPLATES / VIDEO AD FORMULAS / ADVANCED UGC / SALES PAGE DESIGN / AD FATIGUE HACKS

ADVERTISING AGENCIES

GET MORE LEADS / PRODUCTIZING SERVICES / RECRUITMENT & RETENTION / OPERATIONS BLUEPRINT / PREPARING FOR ACQUISITION

LEAD GENERATION

INCREASE LEAD QUALITY / TRAFFIC SOURCES / SPLIT-TESTING STRATEGIES / SEGMENTATION TIPS / CHATBOT STRATEGIES / FUNNEL BUILDING / DATA ANALYSIS

INFLUENCER MARKETING

MONETIZE YOUR FOLLOWING / BRAND CAMPAIGN BLUEPRINTS / CAMPAIGN STRATEGIES / CONTENT CREATION FRAMEWORKS / FUNNEL BUILDING

THE FUTURE OF ADVERTISING

WHAT'S NEW & WHAT'S NEXT / NEW AD TECH / TRACKING & ATTRIBUTION / BIG DATA / AI IN ADVERTISING

AFFILIATE MARKETING

WHAT’S WORKING / AFFILIATE PROGRAM CREATION / FUNNEL BUILDING / BUILDING ASSETS / ALTERNATIVE TRAFFIC SOURCES

ADVERTISING 101

LAUNCHING GUIDES / TESTING STRATEGIES / FUNNEL BUILDING / PROVEN CAMPAIGN STRUCTURES / PIXEL SETUP / SCALING PLAYBOOK

Stay Updated

Organizer

AD WORLD

Stay Updated

Organizer

AD WORLD

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