The COVID-19 pandemic has impacted a sizeable number of organisations, causing them to experience a business vulnerability as a result of reduced customer interaction through traditional means. Among these, Latin American countries have been hard-hit and registered economic contractions over 10%.
The demand for outsourced customer support and experience services is growing steadily in today’s consumer-centric market as customers are inclined towards a more personalised, relevant, proactive, and engaging experience across channels. Rising investments for the deployment of advanced experience technologies towards the development of enhanced Customer Experience Management (CEM) and monitoring tools are also contributing to the growth of the market. The Brazilian market dominated the LATAM region for CEM in the Energy & Utilities Market by Country in 2017, growing at a CAGR of 25.3% during the forecast period. Countries like Argentina are expected to witness a CAGR of 26.9% during the period of 2018-2024.
Across the globe, Customer Experience (CX) is now the #1 business differentiator, and Fortune 1000 companies are now in a race against time (and each other!) to impress their customers with delightful experiences at every touchpoint. The Digital Customer Experience Series – LATAM
on 23 and 24 November 2021 will create a platform to discuss the global best practices and how to reduce the pain points in a successful customer journey.About WisdomWisdom
is a leading events and high-level business meetings organizer, which operates in the energy and maritime sectors. We provide unique and global platforms for top professionals from commercial, government and research segments to establish and maintain strong business relationships. Wisdom
delivers close-door events, such as summits, conferences, exhibitions and face-to-face business meetings of exceptional quality. We bring together senior level management where they look for opportunities to network and exchange business ideas in intimate environment.