We are entering into a new chapter of customer engagement. Customer engagement acts as an extremely important segment in creating a surreal environment that will enable more fascinating brand experiences. As any seasoned marketer will tell you, the same two tactics apply to brands: visual appeal and engagement. A great product alone is not enough to capture customers’ attention. You need to attract potential customers with your brand story, lifestyle, and promise of something special. The modern-day customer expects a customized experience in every touchpoint of the customer life cycle.
The 2nd Edition of MartCX will prove to be an experiential platform to bring together industry leaders and solution providers to discuss on latest trends in CX – driving customers through seamless payment experience, marketing in a cookie-less world, and revamping the customer experience with conversational AI, providing unified customer experience, retaining your customers with the new technologies, with a blend of panel discussions, presentations, fireside chats and more.