The MarTech Summit London

Conference / Summit (onsite)
E-commerce Marketing & Advertising

Address: etc.venues 133 Houndsditch, Liverpool Street London EC3A 7B
Date: 18 to 19 Nov '21
Time: 8:00am to 5:00pm

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Converging Marketing & Technology for a Winning Future

The first stop of our global and international journey. A city filled with traditions and innovation, expect a matching agenda designed to reflect the latest trends and pain points modern marketers experience.

As one of the most connected cities in the world, a whole host of international speakers with a wealth of experience will be in attendance, making it a truly invaluable learning experience for all.

Although we have 4 general themes, each summit agenda is entirely different from one another, both in sessions and speakers.You can expect the agenda to cover the below, please click View Summit Agenda to have more details.

#TheMarTechSummit

Data-Driven Marketing

1. Data-Driven e-Commerce Strategy
2. Customer Data Optimisation
3. Data Contextualisation
4. Measuring Marketing ROI
5. Account-Based Marketing
6. CDP in a Cookieless World
7. SEO Excellence
8. Data Loss Prevention

Customer Experience & Engagement

1. Chatbots & AI Drive Engagement
2. Customer Centric Strategy
3. Loyalty & Retention
4. Omni-Channel Marketing
5. Digital Experiences
6. Digital Storytelling
7. O2O Marketing Innovation
8. Persona research

Emerging Marketing Technologies

1. Location-Based Experience
2. Influencer marketing tools
3. Marketing Automation
4. AR/VR
5. Programmatic Media
6. Impact of 5G, AI & IoT
7. Capitalise on Disruptive Technologies
8. Leveraging Multi-Types of Content

Digital Transformation

1. The Role of Marketing Leaders
2. New Partnerships
3. Digital Workplace & Cybersecurity
4. ML & AI in Marketing
5. Digital Sustainability
6. GDRP Transforming Marketing
7. The Impact of Data Mining/Mapping 
8. The Power of APIs

Data-Driven Marketing

1. Data-Driven e-Commerce Strategy
2. Customer Data Optimisation
3. Data Contextualisation
4. Measuring Marketing ROI
5. Account-Based Marketing
6. CDP in a Cookieless World
7. SEO Excellence
8. Data Loss Prevention

Customer Experience & Engagement

1. Chatbots & AI Drive Engagement
2. Customer Centric Strategy
3. Loyalty & Retention
4. Omni-Channel Marketing
5. Digital Experiences
6. Digital Storytelling
7. O2O Marketing Innovation
8. Persona research

Emerging Marketing Technologies

1. Location-Based Experience
2. Influencer marketing tools
3. Marketing Automation
4. AR/VR
5. Programmatic Media
6. Impact of 5G, AI & IoT
7. Capitalise on Disruptive Technologies
8. Leveraging Multi-Types of Content

Digital Transformation

1. The Role of Marketing Leaders
2. New Partnerships
3. Digital Workplace & Cybersecurity
4. ML & AI in Marketing
5. Digital Sustainability
6. GDRP Transforming Marketing
7. The Impact of Data Mining/Mapping 
8. The Power of APIs

Lynzi Ashworth

Head of Digital Marketing
Aon

Mark Liversidge

Chief Digital, Technology & Experience Officer
The Student Hotel Group

Mikael Persson

Head of Marketing, UK & Ireland
Tarkett

Mike Borrelli

Senior Product Owner, Global Strategy & Marketing Group
Henkel

Mike Scott

Global Head of External Communications & Marketing
Hitachi Rail

Nicola Stockmann

Client Partner
AKQA

Radmila Blazheska

Chief Marketing Officer
SecurityHQ

Rajiv Dingra

Founder & CEO
RD&X Network

Richard De Villa

Head of Marketing, UK & Europe
Malaysia Airlines

Tim Nicholson

VP Sales
Snipp Interactive

Tomas Seliokas

Solution Business Manager, Strategic Marketing Consultant
SimilarWeb

Xavier Vallee

Chief Marketing Officer
APCOA Parking

Lynzi Ashworth

Head of Digital Marketing
Aon

Mark Liversidge

Chief Digital, Technology & Experience Officer
The Student Hotel Group

Mikael Persson

Head of Marketing, UK & Ireland
Tarkett

Mike Borrelli

Senior Product Owner, Global Strategy & Marketing Group
Henkel

Mike Scott

Global Head of External Communications & Marketing
Hitachi Rail

Nicola Stockmann

Client Partner
AKQA

Radmila Blazheska

Chief Marketing Officer
SecurityHQ

Rajiv Dingra

Founder & CEO
RD&X Network

Richard De Villa

Head of Marketing, UK & Europe
Malaysia Airlines

Tim Nicholson

VP Sales
Snipp Interactive

Tomas Seliokas

Solution Business Manager, Strategic Marketing Consultant
SimilarWeb

Xavier Vallee

Chief Marketing Officer
APCOA Parking

Venue

etc.venues 133 Houndsditch

Stay Updated

Organizer

BEETc.

Venue

etc.venues 133 Houndsditch

Stay Updated

Organizer

BEETc.

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