The Kingdom of Saudi Arabia has been rated as the strongest “digital riser” by the European Centre for Digital Competitiveness.
In the past couple of years, new players are pouring in – keen on eating into the enthusiastic customer base. This heightened competition is raising the standard of experience that is expected of brands. Brands have an opportunity to leverage the latest trends and technologies to enhance the product offering customer service and impact the total customer experience. MarTech solutions like customer data platforms are a sure way to draw insights from large volumes of data, social listening tools help keep a track of customer sentiment, automation aids in delivering personalisation at scale, AI adds intelligence to actions, and conversational tools ensure interactions with customers are true to the brand voice. Vibe Martech Fest – Saudi Arabia aims to bring leading brands and technologies together to put marketing ideas to action.
WHAT TO EXPECT AT VIBE MARTECH FEST SAUDI ARABIA EDITION
- Listen to leaders share their strategies and experiences
- Learn about the latest marketing innovations
- Network with global industry veterans
- See how leading brands are using marketing technologies
- Explore emerging tech and its impact on the marketing function
