RE-IMAGINE TO RE-ENGINEER: THE FUTURE OF CX


A gathering of leaders in technology, customer experience, and digital transformation with the mission of re-imagining, re-engineering and re-inventing the way businesses approach customer experience.

World CX Summit is a thought-leadership-driven, business-focused, global series of events that takes place in strategic locations across the world.

As a part of the world tour, this ASEAN edition is virtually gathering pre-qualified CX leaders, Marketers and tech experts under one roof to discuss how the latest technologies and customer insights can be combined to change CX as we know it.

The summit is hosting a combination of insightful sessions, keynotes, case studies and panel discussions sure to deliver actionable insights that attendees can apply to their Customer Experience strategies.

WHY ASEAN?
Companies that earn US$ 1 billion annually can expect to earn, on average, an additional US$ 700 million within 3 years of investing in customer experience trends Source: Temkin Group
Key Stats

  • Customer Experience is a top priority for ASEAN Enterprises in a post-pandemic world. More than a third (35 percent) of enterprises in the region consider customer experience to be a strategic requirement for survival and growth, with service excellence as their key source of value and difference.

  • Research shows that 39 per cent of outperforming businesses have established a fully integrated Omni-channel strategy that connects the physical and digital experiences.

  • The Southeast Asian Customer Relationship Management (CRM) is projected to reach US$ 1,751.2 million by 2026, registering a CAGR of 14.91 per cent during 2021-2026.

Enhancing Customer Experience

In the Association of Southeast Asian Nations (ASEAN), carriers are developing new technological strategies centred on the customer experience. “By the end of this year, Southeast Asia will have 310 million digital users, and their willingness to use technology creates huge prospects for enterprises.” For businesses, this means a better consumer experience.

Mature customer service, automated engagement, improved customer experience, and increasing scope of digital operations are a few factors fuelling the demand for CRM solutions across various industry verticals in the region.

DISCUSSION TOPICS

Accelerating Digital transformation

Changing Customer Behaviors

Art and science of leveraging data

Automating contact centers

Building a Future Ready Organization Using Cloud

Enabling Seamless Omni-Channel Customer Communication

Digital experience platforms

Navigating Changing Customer Expectations


HAPPENINGS

Insightful Sessions

Hear from global CX, Marketing & Tech experts on the best practices to make CX an integral part of any business and create experiences for a customer in a fast-moving digital world.

It is an opportunity to hear from the world’s leading solution providers about the innovative ways to advanced CX strategies & approaches.

➤ Technology Use-cases

Learn from early adopters and understand how CX impacts the willingness of a customer turning into a brand advocate and the potential of a great CX strategy to revolutionize customer journeys.

Explore such transformational MarTech use-cases presented by successful early adopters and pioneers within the field CX, Data Analytics, CRMs, among others.

➤ Product Showcase

The summit features presentations, use-case studies and educational sessions by global technology providers who are virtually showcasing their latest innovations designed with the primary focus on enabling businesses and organizations to adopt robust CX strategies/solutions.

➤ Panel Discussions

Brainstorm and exchange ideas with some of the greatest minds in CX & related fields.

Our virtual panel includes the likes of seasoned, experienced and accomplished veterans from the very sector looking to form a bridge between CX and businesses.

➤ Private Consultation Rooms

Indulge in detailed discussions with technology providers of your choice through private and secure online audio/visual chats where you have the opportunity to highlight your specific needs and challenges directly with the expert advisors and consultants.

➤ Private Networking Rooms

Network and share ideas virtually with CX leaders from across industry sectors or from your own sector in these private online chat rooms.

Understand the latest trends and challenges faced during the current global situation and how to prepare for renewed challenges in a post-COVID19 world.

Follow #TresconCX for regular updates!