IPWatchdog

FTC Seeks Comment on Proposed Rule to Crack Down on Platform Facilitation of Impersonation Scam Ads

The Federal Trade Commission (FTC) is considering whether to impose new requirements on social-media companies, search engines and other online platforms whose advertising systems help impersonation scams reach consumers. In a September 24 Advance Notice of Proposed Rulemaking (ANPRM), the FTC requested information about platforms’ ad-optimization tools, financial incentives and efforts to prevent fraudulent advertisers from impersonating government agencies and legitimate businesses. The post F

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FTC Seeks Comment on Proposed Rule to Crack Down on Platform Facilitation of Impersonation Scam Ads
FTC Seeks Comment on Proposed Rule to Crack Down on Platform Facilitation of Impersonation Scam Ads

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