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  3. Grape expectations: California winemakers optimistic for China export resurgence

South China Morning Post

Grape expectations: California winemakers optimistic for China export resurgence

It’s a midsummer day and the sun is high in the sky, but the cavernous bar on the green, hilly 68-acre Rios-Lovell Winery & Event Venue stands empty. Although Rios-Lovell and around 50 neighbouring wineries in the San Francisco suburb of Livermore typically do not expect many clients on weekdays, they also know that Generation Z and Millennials are not drinking as much as their elders. However, the 35-year-old Rios-Lovell winery ships a couple of containers per year to China, said event manager.

R

By Ralph Jennings

1 August 2026|1 min read|South China Morning Post
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Grape expectations: California winemakers optimistic for China export resurgence
Grape expectations: California winemakers optimistic for China export resurgence
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