Ragan

What communicators should watch as AI shapes reputation

What communicators need to prepare for the year ahead. People today are asking AI tools which company they should trust and AI agents will make recommendations immediately. That means companies can be described or compared before someone visits their website or sees content they created. “There’s a risk that organizations build the ability to generate […] The post What communicators should watch as AI shapes reputation appeared first on Ragan Communications.

By Ragan

1 min read
What communicators should watch as AI shapes reputation
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