Digiday

Interoperability may be the future, but it cannot be an entire AI strategy

Patricia Clark, vp, go-to-market, Nexxen AI has become more than the topic du jour. It’s the topic of the year — and probably the decade — in and outside the world of advertising. For agencies, AI presents particularly compelling opportunities: less manual work, faster insights and a greater ability to connect planning, activation, optimization and […]

By Digiday

1 min read
Interoperability may be the future, but it cannot be an entire AI strategy
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