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  3. Ferrari’s $640K Luce EV sells out 2026 allocation: ~500 units

Electrek

Ferrari’s $640K Luce EV sells out 2026 allocation: ~500 units

Ferrari has already sold every Luce it plans to build in 2026. The automaker’s first electric car hit its full-year sales target — just under 500 units — in less than two months, the Financial Times reported. That’s despite a brutal wave of design criticism and a €550,000 (~$640,000) starting price that lands the EV near the top of Ferrari’s lineup.

F

By Fred Lambert

29 July 2026|1 min read|Electrek
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Electric Vehicle, Mobility & Automotive
Ferrari’s $640K Luce EV sells out 2026 allocation: ~500 units
Ferrari’s $640K Luce EV sells out 2026 allocation: ~500 units
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