Industry Events
EnglishFrançaisEspañol中文العربية
EventsNewsInsightsOrganisers
Services
  • Event MarketingList, promote and grow your events to a global B2B audience.
  • Press ReleaseDistribute official announcements to industry professionals worldwide.
  • Speaker & SME PromotionShowcase expertise, get booked for keynotes, panels and masterclasses.
Subscribe
Speaker Sign InList Your Free Event
Industry Events

The world's most trusted B2B event discovery platform. Connecting industry professionals with the conferences, expos and summits that matter.

Explore & Services
  • Industry Events
  • News
  • Event Organisers
  • About Us
  • Our Services
  • Premium Organiser
  • Event Pro
  • Become a Speaker
  • Subscribe
Legal & Privacy
  • Terms
  • Privacy

© 2026 Industry Events Worldwide. All rights reserved.

VF103.81.
Industry Events

The world's most trusted B2B event discovery platform. Connecting industry professionals with the conferences, expos and summits that matter.

  • Industry Events
  • News
  • Event Organisers
  • About Us
  • Our Services
  • Premium Organiser
  • Event Pro
  • Become a Speaker
  • Subscribe
  • Terms
  • Privacy

© 2026 Industry Events Worldwide. All rights reserved.

VF103.81.
  • Events
  • News
  • Insights
Industry Events
EnglishFrançaisEspañol中文العربية
EventsNewsInsightsOrganisers
Services
  • Event MarketingList, promote and grow your events to a global B2B audience.
  • Press ReleaseDistribute official announcements to industry professionals worldwide.
  • Speaker & SME PromotionShowcase expertise, get booked for keynotes, panels and masterclasses.
Subscribe
Speaker Sign InList Your Free Event
  1. Home
  2. News
  3. Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media

Digiday

Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media

WPP seems to be in the catbird seat to hold onto Coca-Cola's global media business. But will Omnicom or Dentsu win North American media?

Continue with the complete report on the publisher’s website.

Read full article at Digiday
D

By Digiday

21 September 2026|1 min read
Share
Advertising & Marketing
Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media
Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media
Share
← Back to IE News

Got news to share with the events industry?

Submit a press release or story tip and reach thousands of event professionals.

Get in touch→

More in Advertising & Marketing

  • PolyAI, Taboola, Contentful and Docusign are 2026 Digiday Technology Awards winners

    Digiday

    PolyAI, Taboola, Contentful and Docusign are 2026 Digiday Technology Awards winners

    22 September 2026
  • In the zero-click era, visibility alone is no longer enough for brands

    Digiday

    In the zero-click era, visibility alone is no longer enough for brands

    22 September 2026
  • Adweek

    Week of Sept 7 Cable News Ratings: Viewership Drops for Everyone

    22 September 2026
  • Adweek

    The Mediterranean Way, at Scale: Cava’s Growth Story

    22 September 2026
  • Adweek

    Personalization at Scale Edges Closer With AI Interactive Ads

    22 September 2026
  • Future of TV Briefing: Inside The Wall Street Journal’s new shows strategy

    Digiday

    Future of TV Briefing: Inside The Wall Street Journal’s new shows strategy

    23 September 2026

Related Insights

  • Advanced manufacturing and industrial AI

    Dark Factories and Robotics

    How China turned automated factories and humanoid robots into a single industrial machine — and where the opportunities are opening.

    23 Sept 20269 min read
  • Smart agriculture and food technology

    Sulfuric Acid: The Hidden Chemical Connecting Food, Metals, Clean Energy and Industrial Power

    Sulfuric acid is the hidden chemical linking energy, fertiliser, food security, copper, nickel, batteries, semiconductors and water. As sulfur supply tightens, executives must track the industrial connections shaping clean technology, agriculture and global resilience.

    17 Sept 202612 min read
  • The Dollar System Is Being Exposed as the World’s Financial Chokepoint — and Countries Are Learning to Route Around It

    The dollar still dominates global finance. But sanctions, frozen reserves, tariffs, gold repatriation, BRICS payment plans and rising geopolitical tension are forcing governments to ask a harder question: how much national security should depend on another country’s financial system?

    12 Sept 202617 min read
Browse all insights →

Related Events

  • Project Finance & Project Financial Modelling - Oct 2026

    19 Oct 2025
  • Women Leaders Summit & Awards 2026 – India

    22 Sept 2026
    India
  • Intelligent Asset Management in Energy Summit

    22 Sept 2026
    Austin, Texas, United States
  • Morocco Siema Expo

    22 Sept 2026
    Casablanca, Morocco
Browse All Events→

More From The Newsroom

  • Choosing Seasonal Magic Over Product Features

    22 September 2026
  • How a 161-Year-Old Brand Stays Relevant

    22 September 2026
  • Generative AI Can Unlock Ideas Without Blowing Budgets

    22 September 2026
  • Gap rolls out Fashiontainment strategy with boy band collaboration

    Gap rolls out Fashiontainment strategy with boy band collaboration

    22 September 2026
Industry Events

The world's most trusted B2B event discovery platform. Connecting industry professionals with the conferences, expos and summits that matter.

Explore & Services
  • Industry Events
  • News
  • Event Organisers
  • About Us
  • Our Services
  • Premium Organiser
  • Event Pro
  • Become a Speaker
  • Subscribe
Legal & Privacy
  • Terms
  • Privacy

© 2026 Industry Events Worldwide. All rights reserved.

VF103.81.
Industry Events

The world's most trusted B2B event discovery platform. Connecting industry professionals with the conferences, expos and summits that matter.

  • Industry Events
  • News
  • Event Organisers
  • About Us
  • Our Services
  • Premium Organiser
  • Event Pro
  • Become a Speaker
  • Subscribe
  • Terms
  • Privacy

© 2026 Industry Events Worldwide. All rights reserved.

VF103.81.