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  3. Smucker’s Survives Motion to Dismiss: What the Uncrustables Trade Dress Fight Means for the Private Label Economy

IPWatchdog

Smucker’s Survives Motion to Dismiss: What the Uncrustables Trade Dress Fight Means for the Private Label Economy

On September 1, a federal judge in the Northern District of Ohio J.M. Smucker Co.‘s trademark and trade dress claims over its crustless, crimped-edge peanut butter and jelly sandwiches. The ruling allows that was filed last October against Trader Joe’s private-label “Crustless Peanut Butter & Strawberry Jam Sandwiches” to proceed to discovery and, potentially, a merits determination on whether a sealed, circular sandwich shape can function as a protectable trademark. The post Smucker’s Surv

Continue with the complete report on the publisher’s website.

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By IPWatchdog

8 September 2026|1 min read
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