TechNode

Tencent’s Green Bubble and ByteDance’s Hongguo battle for short drama viewers

Tencent has made a new move in the short drama market. Drawing widespread attention on Chinese social media platform Weibo this week, Tencent’s Green Bubble Short Drama is a free mini-program that quietly launched within the WeChat ecosystem in late September. The move signals a shift from early experimentation to a more systematic push into […]

By TechNode

1 min read
Tencent’s Green Bubble and ByteDance’s Hongguo battle for short drama viewers
AI-generated illustration

Got news to share with the events industry?

Submit a press release or story tip and reach thousands of event professionals.

Get in touch→

More in Technology & Digital Transformation

Related Insights