Digiday

At its flagship unBoxed conference, Amazon Ads collapses buying silos as AI takes a bigger role in media decisions

Full-Funnel Campaigns and DVA+ extend Amazon’s programmatic capabilities to more advertisers, while putting the spotlight on transparency and control.

By Digiday

1 min read
At its flagship unBoxed conference, Amazon Ads collapses buying silos as AI takes a bigger role in media decisions
At its flagship unBoxed conference, Amazon Ads collapses buying silos as AI takes a bigger role in media decisions

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