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  3. Study Finds Credit Card Loyalty Is More Fragile Than It Looks

PYMNTS

Study Finds Credit Card Loyalty Is More Fragile Than It Looks

A credit card can go from first choice to forgotten backup faster than an issuer can say “statement credit.” Once the wallet changes order, the next purchase often follows the new leader. “The Switching Trigger: How Issuers Can Stop Their Credit Cards From Losing Top-of-Wallet Status” was produced by PYMNTS Intelligence in collaboration with Elan […] The post Study Finds Credit Card Loyalty Is More Fragile Than It Looks appeared first on PYMNTS.com.

Continue with the complete report on the publisher’s website.

Read full article at PYMNTS
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By PYMNTS

14 September 2026|1 min read
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Study Finds Credit Card Loyalty Is More Fragile Than It Looks
Study Finds Credit Card Loyalty Is More Fragile Than It Looks
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Industry Events

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Industry Events

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